At least I am constantly trying to askew my eyes to see what more can I find in a logo design. There are endless possibilities to connote a visual it only depends on your eye.ĭo you remember the time we went crazy over optical illusions and negative space? Ahem, we still are.
For some, the Pepsi symbol is a smiley face, while others see a guy with a huge belly. The cool thing about letter marks and symbols is that they can mean anything to anyone.